As part of the Group’s network development strategy, Rubix has acquired All4Tech, building on the partnership established in 2021 and expanding its footprint into two new markets.
Industrial MRO distributor All4Tech was founded in 2015 in North Macedonia and since November 2021 has acted solely as a Rubix Partner in both North Macedonia and Serbia.
Headquartered in Skopje, North Macedonia, the business has c.20 employees and generates more than €4m in sales, as an official distributor of many premium brand suppliers.
The acquisition strengthens Rubix by expanding its network into two fast-growing markets with an established player that has a strong reputation and a solid track record.
As a result, the Group can provide an even more comprehensive service to international manufacturers while further developing relationships that were historically managed through the partnership.
All4Tech owner and CEO Aleksandar Panchev will remain with Rubix as MD for North Macedonia and Serbia, reporting initially to Horatiu Vadan, Managing Director of Rubix Romania.
Commenting on the acquisition, Pedro Guaracy, CEO Rubix Central and Eastern Europe said: “ “We’ve been working closely with Aleksandar and the All4Tech team as partners for some time, and I’m delighted that they are now formally part of the Rubix family.
“This acquisition enables us to serve the manufacturing facilities of our existing customers across the two countries while continuing to support those that have already benefitted from our partnership.”
Aleksandar added: “I’ve seen first hand the quality of the complete Rubix solution across both products and services, as well as the depth of knowledge and expertise amongst the teams.
“Rubix is a market leading player and it’s a privilege to be joining the business. It enables us to present a complete product and service solution to our customers while supporting the Group’s growth ambitions across the CEE region.”
All4Tech will be integrated into the Rubix network immediately and will be branded ‘Rubix’ from now on.