Recruitment of talented leader further demonstrates ability to attract the best in the market

Returning to the Group less than 18 months after leaving, Pedro Guaracy is appointed CEO of Rubix Central and Eastern Europe. He will join the management committee, reporting to Group CEO Franck Voisin.

Pedro worked at Rubix for more than five years until the end of 2023 in a variety of senior strategic roles.

Starting as the transformation manager for Rubix in the UK, Ireland and Iceland (UKII) he supported the turnaround of the business before being appointed Group Transformation Director with responsibility for salesforce effectiveness through the pandemic.

He was then promoted to COO of Rubix UKII where he was responsible for logistics, supply chain, health and safety, pricing and IT, amongst other things.

Staying with Rubix UKII he then went on to lead transformation projects covering category management and engineering services, and a dedicated programme focused on Rubix Ireland.

Commenting on the appointment, Group CEO Franck Voisin said: “Pedro’s appointment reflects our ability to attract the best in the market and the capability we have to develop excellent leaders in-house.

“His blend of experience at Rubix previously puts him in a great position to drive operational excellence and the seamless integration of our businesses, driving growth and expansion in this dynamic region. I’m delighted to welcome him back to Rubix and look forward to working closely with him once again.”